A unique concept that effectively enhances lifestyles, U By Emaar is a loyalty programme supported by the diverse brands under the Emaar Hospitality Group portfolio, as well as the unique offerings of Emaar Entertainment Group and Emaar Malls Group. By joining free of charge, you can earn Upoints at participating brands including hotels, restaurants, spas, malls (except The Dubai Mall) and entertainment partner attractions. The U By Emaar membership card, across its Black, Silver, Gold and Platinum tiers, unlocks a world of exemplary opportunities to enjoy life, allowing you to redeem valuable Upoints and take advantage of a varied level of benefits per tier.
You can join U By Emaar by downloading the app conveniently on the App Store or Play Store. Simply download and register with a few details and get your digital card, ready to earn and redeem points with!
