Your Prize. Your Way. Every Day
Step into a world of elegance and rewards as we mark 7 extraordinary years of U by Emaar in partnership with Emirates NBD.
From waterfront indulgence to skyline escapes, fine dining to wellness retreats — every day could be your chance to win and experience life your way.
How to Participate:
Spend AED 700 using your Emirates NBD U by Emaar Credit Card.
Earn 1 entry into the daily prize draw for every AED 700 spent.
Stand a chance to win 7,000 Upoints every day for 7 weeks.
Stay Your Way
From the sophistication of Armani Hotel Dubai, to the timeless elegance of Address Hotels + Resorts, the vibrant spirit of Vida Hotels & Resorts, and the stylish comfort of Rove Hotels — discover stays across the UAE where every moment is crafted with care, every detail tells a story, and every escape feels like your own.
Shop Your Way
Lose yourself in the grandeur of The Dubai Mall, where global icons and haute couture await at every turn. Stroll along the breezy promenades of Dubai Marina Mall, where waterside charm meets curated style. Then, uncover the modern allure of Dubai Hills Mall, a destination where fashion, leisure, and lifestyle come together in perfect harmony.
Dine Your Way
Embark on a culinary journey where every plate tells a story. Indulge in the artistry of Armani Hotel Dubai, where flavours are as refined as the surroundings. Relish the signature creations of Address Hotels + Resorts, crafted to perfection. Immerse yourself in the vibrant dining scenes of Vida Hotels & Resorts, alive with energy and style. Or unwind over relaxed bites at Rove Hotels, where comfort meets flavour in every bite.
Play Your Way
Step into a world of wonder and excitement with experiences that spark joy at every age. Soar above the city at Sky Views Observatory, dive into endless fun at Play DXB, or catch the latest blockbusters at Reel Cinemas. Glide across the Dubai Ice Rink, let imaginations run free at Kidzania, and come face-to-face with marine marvels at the Dubai Aquarium & Underwater Zoo. Feel the adrenaline at The Storm Coaster or conquer new challenges at Adventure Park.
Move Your Way
Elevate your energy and embrace the power of movement at VEO Fitness. From cutting-edge training facilities to inspiring group classes and personalised coaching, every session is designed to strengthen, empower, and energise.
Relax Your Way
Step into a sanctuary where time slows and serenity takes centre stage. At the world-class spas of Armani Hotel Dubai, Address Hotels + Resorts, and Vida Hotels & Resorts, every treatment is a bespoke journey — from soothing rituals to holistic wellness experiences that restore body, mind, and spirit.
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